Alex Parisi, Designer
Tucson, Arizona USA

Inde Motorsports Ranch 

Inde, a distinguished family-owned establishment, stands as a prestigious members-only destination renowned for its unparalleled motorsports experience. As a tribute to a decade of excellence, it was time to make a statement. This comprehensive endeavor entailed a complete transformation of the visual brand identity, accompanied by the development of a cohesive design system applied to all media touchpoints. Taking the helm, I spearheaded the creative direction and design efforts, ensuring a remarkable outcome.

Winner: Best In Show, AAFTucson 2020 American Advertising Awards®

Credits: Sonder Agency, CJ & Lauren Dorland (client), Joshua Weaver (account & project management), Andre Rocha (photography & video), Lilia Lopez (content writing & messaging), Trip Grass (web development), WestPress (print production)

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